Why You Need a Graphic Designer to Create Your Logo or Marketing Materials

By November 20, 2014Design, Logo
Create Your Logo

If you’re looking to revamp your brand and need to redesign your materials, hire a graphic designer! Whether you’re creating a new logo or just new brochures, leave it to the professionals. Here at our Scottsdale print company, we have graphic designers on-staff for just this reason.

Related: Your Pre-Print Checklist

Our graphic designers are highly trained and can walk you through the redesign process step by step. They’ll make sure to put your vision down on paper and spend time with you working out just what that vision is.

Here’s why you should leave your design to the professionals:

  • The design process will be faster – Our graphic designers are good at what they do. Actually, they’re great! They know design software like the back of their hand so the process will go a lot faster than if you have a an amateur artist work on your design or do it yourself.

 

This of it this way… It’s like hiring an artist to paint your family portrait, then you realize it’s going to cost money so you decide to do it yourself, but you only know how to “paint by numbers”. The lack of experience will show.

 

  • You’ll have a professional look to your materials – Even an untrained eye can tell the difference between an amateur and professionally designed logo. You can look at almost any business and compare their first logo when they were first starting to their current logo and see the progression as they hired better designers. We want your logo to give off the right vibe so we’ll spend as long as it takes to get it just right.

 

  • Consistency – Once you’ve created your look, you want it to remain consistent throughout your marketing materials and your website. Colors should match exactly, logos should be appropriately sized and your tone and wording should be consistent as well.

 

The fact is, you’ll get what you pay for. If you spend a little extra, you’ll get a better designed logo, brochure, poster or whatever it may be. We value our graphic designers here at Printing Solutions because they get the job done well and to the client’s specifications. Even if you have no idea what it is you want, we can set up a time for you to visit with one of our designers and strategize on what would be best for your business.

Related: Include This On Your Business Card

We want you to put your best foot forward in any scenario whether it be handing out your business card at a meeting or setting up your booth at a trade show, showcasing your logo and brand. If you have any questions about our designers, would like one a graphic designer to create your logo or want more information on any of our print materials in Phoenix, please call 480-596-6300.

Andrew Pinch

About Andrew Pinch

Andrew has been working in the print industry since 2003, working in prepress, management, and ultimately owner of print shops, including Printing Solutions of Tempe, Arizona. See Andrew's LinkedIn Profile here.